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Category: Content Strategy

Content Strategy for a Holistic Digital Ecosystem – Part II
September 27, 2017September 20, 2017

Content Strategy for a Holistic Digital Ecosystem – Part II

Community Management by nikschen0 comments

  In my last article, I shared reflections on the content strategy we applied towards building a holistic digital ecosystem. […]

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Content Strategy for a Holistic Digital Ecosystem – Part I
September 18, 2017September 27, 2017

Content Strategy for a Holistic Digital Ecosystem – Part I

Content Strategy by nikschen0 comments

Conceptualizing the Digital Ecosystem About 11 months ago I joined my current employer to build and execute on a new […]

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Augment your corporate content on-demand
January 24, 2017January 21, 2017

Augment your corporate content on-demand

Community Management by nikschen0 comments

  In a world where we are always online, using multiple devices at once, we consume information in a different […]

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Diversifying Content Strategy to Improve Customer Engagement
January 11, 2017January 13, 2017

Diversifying Content Strategy to Improve Customer Engagement

Content Strategy by nikschen0 comments

  Prior to presenting, Content Potluck: Bringing Everyone to the Community Table (during the Virtual Summit on Advanced Practices in Technical Communication) we […]

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Community is a team sport
December 22, 2016

Community is a team sport

Content Strategy by nikschen1 comment

I spent the last few weeks traveling to conferences to spread the word about the concept of Content Potluck. If […]

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Everyone to the Table
November 11, 2016November 11, 2016

Everyone to the Table

Community Management by nikschen1 comment

Gone are the days when customers want to hear from one, authoritative voice in “official” documentation. They want a community content […]

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